Persuasive Technology 2021 Conference
In a world in which technology is increasingly present in people’s lives, and changing human behavior and attitudes is often the key to solving many societal and personal problems, studying how technology might be used to influence humans (in their behavior, attitudes and information processing), is paramount. Persuasive Technology is a vibrant interdisciplinary research field, focusing on the design, development and evaluation of technologies aimed at influencing people’s attitudes and/or behaviors through informed persuasion, but not through coercion or deception. The research community aims at enriching people’s lives in various domains such as health, sustainability, education and well-being, by supporting the setting and achieving of goals they set for themselves, and thus change their behaviors.
The 2021 conference will be hosted by Bournemouth University in the UK. The previous versions of conferences have been successfully organized in Aalborg (2020, online due to COVID-19) , Limassol (2019), Waterloo (2018), Amsterdam (2017), Salzburg (2016), Chicago, Padua, Sydney, Linköping, Columbus, Copenhagen, Claremont, Oulu, and Stanford Eindhoven. The conference series seeks to bring together researchers and practitioners from industry and academia working with various topics of persuasive technology.
KEY DATES
Regular papers
Abstract Submission: Nov 30, 2020
Paper Submission: Dec 6, 2020
Notification: Jan 14, 2021
Camera-ready version due: February 17, 2021
Posters and Technical demonstrations
Submission: Feb 14, 2021
Notification: Feb 25, 2021
Doctoral Consortium
Submission: Feb 14, 2021
Notification: Feb 25, 2021
Workshop and tutorial proposals
Submission: Dec 07, 2020
Notification: Dec 21, 2020
Organising Committee

Fred Charles
General Chair

Birgit Lugrin
Program Chair

Raian Ali
Program Chair

Dirk Heylen
Persuasive Affective Technology Track

Iolanda Leite
Persuasive Affective Technology Track

Dena Al-Thani
Persuasion and Education Track

Harri Oinas-Kukkonen
Persuasion and Education Track

Dimitrios Buhalis
Digital Marketing, eCommerce, eTourism and SMART ecosystems Track

Ioannis Assiouras
Digital Marketing, eCommerce, eTourism and SMART ecosystems Track

Elvira Bolat
Digital Marketing, eCommerce, eTourism and SMART ecosystems Track

Nilufar Baghaei
Workshops and Tutorial Chair

Charlie Hargood
Workshops and Tutorial Chair

Jaap Haam
Doctoral Consortium Chair

Keith Phalp
Doctoral Consortium Chair

Harri Oinas-Kukkonen
Doctoral Consortium Chair

Christos Gatzidis
Technical Demonstration Chair

Vedad Hulusic
Web, Publicity and Proceedings Chair

Sarah Hodge
Local Chair

Dimitrios Buhalis
Local Chair
Keynote Speakers

Tim Bickmore
Persuasive Technology in Public Health

James Williams
Mapping the Varieties and Ethics of Influence
Programme
To be confirmed
The conference programme will be confirmed as soon as possible.
Event Venue
Event venue location info and gallery
Bournemouth University, United Kingdom
Talbot Campus is where the majority of our Faculties are located and is also where you'll find the main university facilities, such as The Sir Michael Cobham Library, the Student Centre and SportBU - a fully equipped sports centre and gym.
Registration
Conference registration is now open through EventBrite.
Contact Us
For all queries regarding Persuasive Technology 2021 please contact the following chairs:
Research Paper queries
Co-Programme Chairs
Birgit Lugrin
birgit.lugrin[at]uni-wuerzburg.de
Raian Ali
raali2[at]hbku.edu.qa
All other queries
General Chair
Fred Charles
fcharles[at]bournemouth.ac.uk
Steering Committee
Nilufar Baghaei - Massey University, New Zealand
Sandra Burri Gram-Hansen - Aalborg University, Denmark
Alexander Meschtscherjakov - University of Salzburg, Austria
Rita Orji - Dalhousie University, Canada
Lisette van Gemert-Pijnen (chair) - University of Twente, The Netherlands